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Redefined Online Grocery Shopping
The revamp strategy transformed the shopping experience from the homepage to the checkout section and offered a highly intuitive experience while aligning with the new brand guidelines.
Refreshing New Look
The design provides users with a fresh and clean presentation that allows for easy navigation and purchase. Content is showcased in a manner that simplifies discoverability of what is an extensive range of products.
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Enriched Experience
The entire platform structure ensures the purchase is made with ease. New features were introduced such as the megamenu, scrolling side menu and others to minimize the number of clicks and simplify the purchase and checkout process.
