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Manifesting “Life’s Sheer Pleasures”
Articulating the essence of the brand, its philosophy and core principles while balancing luxury and fine-dining with high-street and casual options, evoking a destination that celebrates both.
Digital StrategyUser Experience DesignWebsite Development
Breaking the mold
The UI concept revolves around the idea of “fluid discovery” and presents the mall’s intrinsic service offerings in a magazine-style presentation. Visually-driven with title-led messaging as opposed to extended body-copy.
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Capturing users’ imagination
Simplicity is the fundamental consideration in the UX approach, offering seamless navigation, wireframing presentation and scrollability.
